Stop Managing Change.

Start Driving It

TEST FAST: The Only Way to Adapt and Win in a Fast-Changing Environment

For senior leaders who refuse to let organizational inertia dictate the speed of their growth.

Free Masterclass 12 PM ET • Thursday, April 16, 2026

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The Hard Truth:

70% of Change Initiatives Fail.

It's not because the ideas are bad. It’s because your team hasn’t built the "change muscle" required to survive today’s marketplace.

With the pace of change increasing 183% in just four years, "managing change" is a relic of the past. Today’s marketplace demands a new type of organizational athleticism.

You are likely moving at the speed of the market, but is your team? If they are fixated on roadblocks, entrenched in the status quo, or waiting for top-down permission, you aren't just losing momentum—you're losing your competitive edge.

To lead a division that outpaces the competition, you don’t need more strategy. You need a team to "change shape."

— The Solution — 

Building the Change Muscle

In this 75-minute executive briefing, Meridith Elliott Powell breaks down the TEST FAST framework—the discipline of turning uncertainty into momentum by training your team to move, learn, and adapt faster than the change itself.

What You Will Master

The TEST FAST Framework: A decision-making discipline that replaces emotional resistance with cold, hard data.

  • Try It: Low-stakes shifts to vet unproven ideas.
  • Evaluate It: Rapid observation of what works and what doesn't.
  • Strengthen It: Doubling down on data-backed wins.
  • Tweak It: Integrating and enhancing for long-term scale.

The "Change Muscle" Audit: Why 70% of initiatives fail and how to ensure your team is among the 30% that thrive.

Risk Mitigation at Scale: How to test core ideas in AI, technology, and process without "betting the farm" or risking the core business.

The Culture of Shared Ownership: Moving your team from reactive observers to proactive drivers of innovation.


The TEST FAST Masterclass will help you…

01

Align Organizational Velocity: Bridge the gap between your strategic vision and your team’s execution. Stop being the only driver in the organization and start leading a team that generates its own forward momentum.

03

Weaponize Uncertainty: While your competitors are paralyzed by market volatility, your leadership team will be trained to lean into it. Transform the unknown from a threat into your most powerful competitive advantage.

05

Outpace the 183% Rate of Change: Build the "change muscle" required for your legacy to survive. Implement a repeatable discipline that allows your entire organization to adapt and win in a nonstop, fast-changing environment.

02

De-Risk High-Stakes Innovation: Eliminate the "all-or-nothing" anxiety of big pivots. Use the TEST FAST methodology to vet disruptive ideas—from AI integration to new market entries—using a disciplined, data-backed approach.

04

Eradicate Cultural Inertia: Shift your division from "status quo" thinking to a culture of shared ownership. Empower your GMs and Directors to act on what’s within their control rather than waiting for top-down permission.

06

Drive Growth Without the Chaos: Learn to execute "micro-actions" that allow for rapid learning and even faster recovery. Scale the wins and pivot from the losses—without disrupting the core business operations.

01

Align Organizational Velocity: Bridge the gap between your strategic vision and your team’s execution. Stop being the only driver in the organization and start leading a team that generates its own forward momentum.

02

De-Risk High-Stakes Innovation: Eliminate the "all-or-nothing" anxiety of big pivots. Use the TEST FAST methodology to vet disruptive ideas—from AI integration to new market entries—using a disciplined, data-backed approach.

03

Weaponize Uncertainty: While your competitors are paralyzed by market volatility, your leadership team will be trained to lean into it. Transform the unknown from a threat into your most powerful competitive advantage.

04

Eradicate Cultural Inertia: Shift your division from "status quo" thinking to a culture of shared ownership. Empower your GMs and Directors to act on what’s within their control rather than waiting for top-down permission.

05

Outpace the 183% Rate of Change: Build the "change muscle" required for your legacy to survive. Implement a repeatable discipline that allows your entire organization to adapt and win in a nonstop, fast-changing environment.

06

Drive Growth Without the Chaos: Learn to execute "micro-actions" that allow for rapid learning and even faster recovery. Scale the wins and pivot from the losses—without disrupting the core business operations.

Is this Executive Masterclass right for me?

The TEST FAST Masterclass is specifically designed for growth-driven C-Suite leaders, EVPs, and GMs who are navigating disruption. It is for the "restless achiever" who knows their team is capable of more but feels held back by complacency or traditional, reactive leadership modes.
In today's economy, leadership isn't about having all the answers—it's about building an organization that can find them faster than the competition.

Yes, this Free training works for…

Corporate Leadership Teams 

Whether you’re leading a global division or a legacy enterprise, TEST FAST provides the agility of a startup with the operational discipline required for institutional scale.

High-Growth Tech & AI Sectors

In an industry where technology is obsolete in months, this workshop ensures your team stays ahead of the curve in cost reduction, process simplification, and growth through AI.

Service & Healthcare Organizations

For environments where the stakes are high and precision is mandatory, TEST FAST allows you to innovate outcomes without compromising your standards of excellence.

Who leads this Masterclass?

This free executive masterclass is led by Meridith Elliott Powell, a Hall of Fame Speaker and Business Growth Strategist. Named as one of the "Top 15 Business Growth Experts to Watch," Meridith specializes in helping leaders convert market volatility into a distinct competitive advantage.

What you’ll experience is based on over 20 years of results with some of the world's most successful organizations—not academic theory. You will train with a strategist who understands the unique pressures of the C-suite and will personally guide you through the exact playbook used by the world’s most resilient brands.

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