In this episode, Meridith talks with Tiffani Bova, global growth and innovation evangelist for Salesforce. They discuss the importance of using technology to stand out from the competition, how the last two years have changed from face-to-face and digital interactions, and the new challenges sellers face. Due to this shift, the need to get comfortable using technology as soon as possible.
Tiffani Bova is the global growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management, and Duke Dialogue Review. She is a change-maker whose thought-provoking and forward-thinking insights have made her a frequent guest on various industry-leading podcasts and live broadcasts.